Vinda Deluxe continues to celebrate strength in various forms with the unveiling of “Stay Strong, Malaysia: Bersama Kita Bersihkan Tanahair Kita” campaign, held in conjunction with Malaysia Day at Sunway Pyramid from 14-17 September. Working with Malaysian cartoonist Zunar, the event spotlights a first-of-its-kind largest comic artwork drawn on Vinda Deluxe tissues, reflecting the rise of a ‘new’ Malaysia and Malaysians’ strong passion for a bright future. This innovative use of tissue highlights the Extra Strong feature of Vinda Deluxe tissues.
A cartoonist who has been drawing editorial cartoons for over 20 years and known among many as an advocate for truth and transparency in the country, Zunar’s original creation is hand-drawn on Vinda Deluxe tissues measuring 16 feet by eight feet, making it the nation’s largest comic art on tissue.
“Malaysia is going through an unprecedented chapter in our nation’s history; we stood strong and played our part, but what comes next? We have achieved a ‘new’ Malaysia but it’s now time for Malaysians to look deep inside and think about what else needs to be done. My artwork reflects the urgent need for us to tackle the root of our problems, cutting them off if necessary, so that we can grow new shoots that are strong and positive. I hope this campaign serves as an inspiration for all Malaysians to uproot all our bad habits so we can remain strong and united, and create a country that is cleaner and better for all,” said Zunar.
Speaking on his experience drawing on Vinda Deluxe tissues, Zunar said, “I was truly surprised that a tissue could be this strong, but Vinda Deluxe certainly lives up to its promise. Together, we have played a small part in celebrating Malaysia’s strength and resilience, and it’s a privilege to work with a like-minded partner like Vinda Deluxe. This is my first major piece of work for public exhibition since the dawn of our new Malaysia and it’s a great way to celebrate Malaysia Day!”
If you missed the exhibition, you can check it out here www.facebook.com/vindatissuemalaysia. But in the meantime, catch Zunar on the show with MAG on FRiday as he speaks about his artwork collaboration with Vinda Deluxe Tissue and his stand as a political cartoonist.