Like N.W.A in “Express Yourself”, So So Fresh is a lifestyle show that’s aims to burst through the doors of any realm it chooses to enter. STYLE being the focus, we want to bridge everyday lives with the best styles the world has to offer.
However, So So Fresh doesn’t believe lifestyle is only about the black t- shirt on our backs but about what else can we put on or take off to suit our individual spirit. From the sneakers on our feet, the food that we eat, the healthcare we pursue to the gadgets we utilize are all part of our lifestyle.
Musically, the show is not bound to one genre of music, between the hosts’ spans a range of musical taste, blending old with new & new with old. Though being deep rooted in Funk, Hip-Hop, & Rock, good music is good music to these guys, so expect nothing less but a stew of bangin’ tunes for you to vibe to anytime, anywhere.
Veteran of Malaysia’s DJ scene, he’s paid his dues over his 20-year career. From humble beginnings, he worked his way up the ladder playing some of the most iconic clubs & parties in KL, and then eventually branching out cross borders to rock foreign sound systems like Ministry Of Sound (Taipei, Taiwan), Metro City (Perth, Australia), New Year’s Eve Party (Maldives) just to name a few. His performance art has only aged like fine wine. Still very much active in the scene today, his interest now however is to not only take you on a musical journey but to educate & share good music with the masses.
People might or might not know, DJ Nesh is also a silent killer in Malaysia’s sneaker-head community, with that, come a strong sense of style for everything else he puts on. This blend of disc jockeying skills and sense of style would bring a unique flavor to a So So Fresh.
Lee Aaron a.k.a DJ Aaron, is the new face on So So Fresh, don't let the face fool you, as Aaron has been in the industry for many years. A sneaker enthusiast ever since he was young, Aaron has had a passion for footwear, and he loves collecting them as much as he loves wearing.